Blog
Blog
All posts · page 11.
145 posts
Track ChatGPT traffic with GA4's AI Assistant channel
What GA4's AI Assistant channel shows and what it doesn't: finding ChatGPT traffic, where AI Overviews traffic lands, and five layers of AI search measurement.
What Is MCP? Connecting Tools to Your AI Assistant
MCP lets AI assistants use tools from many services in one common way. How to connect, how it differs from copy-paste, and what to check on security.
How to win Featured Snippets and People Also Ask
The three Featured Snippet types, steps for PAA, how they differ, what to fix to make a #3 post a snippet candidate, and why snippets matter alongside GEO.
FAQ Rich Results Are Gone: Should You Delete FAQ Schema?
Why Google scaled back FAQ rich results and how to respond: whether to delete FAQ schema, what to do instead, and bottom-of-page FAQs vs. in-body Q&A blocks.
Query Fan-Out GEO: 5 Steps to Put Subqueries in Titles
Five steps to reflect AI search query fan-out in your content: subqueries in titles and H2s, SEO keyword priority, question types, and competitor fan-out.
6 Copy Principles for Clicks: Light CTAs, Specific Numbers
Raise click rates without misleading anyone: lower the burden, make rewards certain, keep CTAs light, use specific numbers, and say one thing.
Content-Centric GEO (CC-GSEO): Agent Rewrites for Citations
CC-GSEO uses AI agents to rewrite a post so it gains influence across related questions, not just keywords. How many rewrites it takes to raise citations.
E-E-A-T content checklist: 20 items and fixes by score
Diagnose content quality with 20 checks across experience, expertise, authority, and trust. What to fix first when your score is low, and actions by grade.
The Complete E-E-A-T Guide: Sites Google and AI Trust
The four E-E-A-T elements, why E-A-T changed, whether it matters in AI search, how YMYL sites differ, and five steps to apply it to your content.
Update existing blog posts for SEO and GEO in 6 steps
Writing new posts vs. fixing old ones, the order to update aging posts in, and the metrics that show it worked, laid out as a 6-step workflow.