Blog
Blog
All posts · page 12.
145 posts
5 AI Prompts for CRM Marketing: From Persona to Step-by-Step
What to ask AI when CRM campaign planning stalls: assign a persona, give context, ask step by step, set constraints, and stay in one chat. Five prompt tactics.
7 Steps to Write for SEO and GEO at Once, So AI Cites You
Seven steps for writing that works for both SEO and GEO: how search and AI crawlers read content, fixing narrative text AI won't cite, and common mistakes.
Competitor SEO and GEO analysis in 8 steps
Go past keyword gaps and reverse-engineer why competitors get cited in AI answers. An 8-step process plus criteria for prioritizing what you find.
Commerce GEO: get your products into Google's product pack
Google's product pack makes search a sales channel. Detail page SEO vs. commerce GEO, AI shopping paths beyond Google, and what to check first in product data.
ChatGPT optimization: get your brand mentioned in AI chats
ChatGPT optimization is not search SEO. Cover training data, live search, and conversation context, track brand mentions, and avoid the common mistakes.
What Is an API? Sync and Async Explained with a Restaurant
An API is how software talks to software in an agreed way. A restaurant analogy, sync vs. async, and why async hands you a ticket first.
Which Documents Did RAG Use? Shapley Source Attribution
Tracing which retrieved documents a RAG answer relied on with Shapley values: cheaper approximations, which to choose, and why overlap breaks attribution.
What Does ChatGPT Cite? Why High SEO Rank Isn't Enough
ChatGPT citations depend on question-page fit, ease of answer extraction, and structure, not length. Why high SEO rankings may not earn citations.
Measuring brand share of voice: search SOV vs. AI SOV
Measure SOV as both search ranking share and AI citation share. How to diagnose an SOV drop, industry benchmarks, and what ranking share alone misses.
Brand entity SEO: keep AI from confusing you with others
Brand entity SEO aligns schema and outside signals so AI sees you as one entity: fixing AI mix-ups, auditing consistency, and the link to E-E-A-T.