TRAIL Search
AEO/GEO audit
The AEO/GEO audit checks how ready your site is to be cited by answer engines such as ChatGPT and Perplexity, and shows you what to fix. AEO stands for Answer Engine Optimization, GEO for Generative Engine Optimization.
How it works
- 1
Enter your site
Add your brand and the page URLs to check.
- 2
Analyze the signals
We look at structured data, FAQ formatting, freshness, and authority signals.
- 3
Get a score
See how visible you are in answer engines and generative search, as a score.
- 4
Apply the fixes
Fixes are ranked by priority so you can get to work right away.
Frequently asked questions
What are AEO and GEO?
AEO and GEO are approaches to improving content so that search and answer systems understand it and use it as the basis for their answers. The two terms overlap, and neither maps to one specific platform. AEO stands for Answer Engine Optimization, GEO for Generative Engine Optimization.
Isn't good SEO enough?
As some search moves into answer engines, SEO alone leaves a blind spot where your brand never appears inside the AI's answer. The AEO/GEO audit checks that blind spot.
What does it check?
The structure AI likes to cite (structured data, Q&A formatting, clear direct answers, content freshness) and authority signals. Where you fall short, you get a score and the specifics.
How does it connect to the other features?
The 'what to fix' from the audit flows into the same screen as keyword discovery and competitor analysis. Turning what you found into content is handled by TRAIL Studio, a separate product from the same company with its own signup.
Start free, no card required.
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When you turn the questions from your diagnosis into content, TRAIL Studio handles production and publishing. You sign up for each product separately.
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