Blog
Blog
All posts · page 12.
119 posts
How ChatGPT, Perplexity, and Gemini cite sources
ChatGPT, Perplexity, and Gemini choose and show sources differently, so GEO strategy should split by platform. How each cites and how to track them all at once.
AI Search KPIs: Citation Rate, AVI, and Share of Voice
AI search KPIs should center on citations, like citation rate, AVI, and share of voice, not rank or traffic. How they differ from SEO metrics and how to start.
Getting recommended by AI shopping agents
For AI shopping agents to shortlist a product, price, stock, and policy must match on every page. Why mismatches hurt, and whether Product schema is enough.
Reading AI crawler logs: do more GPTBot visits help?
Lots of AI bots in your logs doesn't mean more AI search visibility. How to read GPTBot-style logs, training vs. user fetch, and what logs can confirm.
Designing an AI content pipeline: QA and 5 common mistakes
An AI content pipeline splits AI and human roles from planning to publishing. How it differs from AI writing, how to check AI drafts, and common mistakes.
The paper that defined GEO: visibility metrics, 9 methods
The paper that first defined GEO: measuring generative search visibility, which of 9 methods work, keyword stuffing, and whether low-ranked pages get cited.
5 agentic workflow patterns: from chaining to orchestrators
Agentic workflows are pipeline patterns where an LLM works through several steps. Workflows vs. agents, which pattern fits a content pipeline, how to choose.
Who Owns AEO? Beyond the SEO Team to Brand Consensus
AEO isn't a solo SEO job but market consensus built by brand, product, and sales. Who fixes it when AI answers skip your brand, and how to split ownership.